Amazon Webstore Features: See What Makes Amazon Webstore Tick
By Reviewing Their Ecommerce Features

Webstore by Amazon offers features for both the beginner and the professional level etailer. The shopping cart solution is backed by the brand that made online shopping a household name, which means that your store could offer customers the same trust. Below are the Amazon Webstore features available for your online store. Amazon's shopping cart solution has 3 different packages available, all with slightly different Amazon Webstore features. What sets one package apart from another is transaction fees as well as what you want to accomplish with your online store. The lowest cost package is only $9.99 per month with a .7% transaction fee. This package has more features than any others, but this is because you are using Amazon Webstore to build a website, selling on Amazon and letting them fulfill all orders. If you want to fulfill orders yourself, then you will have to pay slightly more at $14.99 per month and a 1.0% transaction fee. Finally, their highest end package is just for hosting your own online store, which does not include selling on Amazon or a letting them fulfill your orders. While it seems like you might need less from them for this, this is still the highest priced package they offer and it has the least amount of Amazon Webstore features available. This package is $24.99 per month with a 2.0% transaction fee. While this might seem like a strange way of pricing, Amazon does this because they know that you will sell more if you also use their system and let them fulfill your orders. This then costs them less in the long run and generally brings in more profit for both parties involved. If you want to consider using Amazon Webstore but still aren't sure, consider the 30 day free trial.

Entire List of Amazone Webstore Features

One Click WebStore

• Create a basic ecommerce site in minutes with 1-Click WebStore
• Customize the WebStore by choosing from existing templates

Design Customization

• Comprehensive Template manager with various widgets to add in your own content, images and product features
• Ability to modify the layout and design using HTML, CSS and Javascript. This can include Flash.

Inventory Management

• Inventory Manager provides you an easy way to oversee and manage your prodcuts
• Option to create your own custom categories and assign products to them as you see fit

Multiple Stores

• Build as many stores as you want for one low monthly fee
• Build custom sites for certain brands, categories or special offerings

Search Engine Optimization

• Your WebStore by Amazon will be hosted with your hosting provider and live on your own domain.
• Modify the meta tags to match your content and product categories
• Simple integration with Google Analytics and Sitemap
• Easy option to redirect your old store urls to your new WebStore to ensure the search engines know how to index your site

Product Intelligence

• Option to utilize Amazon customer's reviews and product ratings for product that match Amazon categories.
• Easily integrate Amazon.com products on your store to and earn referral comission to maximize revenue for your site
• Showcase Amazon Best Sellers and product recommendations to your customers to maximize sales
• Utilize WebStore widget to show your customers the items they most recently browsed in your store

Promotions at Checkout

• Add fixed dollar amount or percentage promotions to your products to entice customers to buy
• Ability to provide free shipping on certain items or a free product as a gift when a customer orders from your Webstore

Order Management

• Great interface to search for orders by date and generate reports vital to running your Webstore
• Easily download orders in a text file that will work with other programs

Content Management System

• Robust WYSIWYG editor widget that will allow you to crate and edit as many pages as you like
• Straightforward interface to upload your own content as well as images using HTML and CSS

Powered by Amazon

• Fraud protection powered by Amazon
• Amazon integrated checkout is a well known brand that customers can trust
• Option to integrate with Fulfillment by Amazon and Pro Merchant Program.

Reporting

• Oversee how successful your webstore is by tracking sales, refunds and feedbackon your products
• Ability to download your complete inventory report and set up scheduled reports

Help & Videos

• Online access to a robust contextual help panel with tons of information on Webstore by Amazon
• Online video guides available for various features of Webstore by Amazon
• Access to technical support is avaiable through the administrative interface (Seller Central)